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North Legion wins major award on January 29 2006 for its SMX - a BMX / Snowracer hybrid designed by North Legion and Abry Design.
The prestigious innovation prize BrandNew Awards, launched in winter 2000, is the largest start-up competition in the sports industry with over 1,500 companies, brands or individuals with striking ideas submitting entries.
North Legion is a hard core action sport brand with serious ambitions and an award winning product. Over the next years, they intend to build a solid range of quality products, including a wide range of smx’s, clothes, shoes and accessories.
The criteria to participate in the ispo BrandNew Awards are:
founded or introduced to the market after January 1 2002
product or brand is hot and new
product or brand has never been registered to exhibit at ispo before
Photo above left by Egil Stene-Johansen (C).
Related links:
North Legion website
ispo BrandNew website
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